we're surprised ... by the number of organisations that have no strategy, no roadmap for the future. How do you know where you need to go, what you need to do and how you'll do that, without one?
The best strategies are informed by research, they're living documents that are effectively communicated, and regularly monitored. Without this they join all those other documents in your bottom drawer.
Make 2013 the year you invest in strategy. Leigh Buchanan from Inc. magazine has a great article on why strategy matters.